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Shoppers filming an avatar presenter inside a glowing display unit in a store window at night.
Retail & Brand Activations

Stop the scroll in the real world.

Zigg.ai turns a window, counter or pop-up into a live conversation - a photoreal brand character that greets shoppers, explains products and creates moments worth filming.


The retail challenge

Physical retail has to offer what a screen can't.

Footfall is hard-won, attention is brief, and staff are stretched. You need something that draws people in and adds value at the exact moment they're deciding.


What it delivers

What a Zigg.ai activation delivers.

Attention-grabbing presence

A photoreal brand character that pulls shoppers off the aisle.

Real-time product storytelling

Features, comparisons, recommendations - all in conversation.

Consistent brand voice

The same on-message experience across every store and every shift.

Shareable theatre

Moments people film and post - extending the campaign onto social.

Scalable rollouts

Remote content updates across locations, refreshed in seconds.


Where it fits

From the window to the influencer preview.

Store windows and in-store displays
Product launches and hero-SKU showcases
Pop-ups and experiential activations
Shopping-centre and promotional zones
Press previews and influencer showcases

Why brand & retail teams choose Zigg.ai

A premium focal point.
Elevates the space and the brand.
Always on-message.
Campaign lines delivered perfectly, every time.
Fast to refresh.
Change the character or the script for the next campaign in seconds.
Rights handled.
For ambassadors, talent or custom characters.
Fully delivered.
GroundCtrl runs the kit. You run the campaign.

Example personas

Characters that match the campaign.

A lifestyle presenter that demos the product. A brand mascot that delights families. An influencer-style host for a launch. Your own custom character for a campaign world.

Stop, talk, share

Give shoppers a reason to stop, talk and share.