Simple, transparent, all-in.
One annual lease covers the hardware, the software, the support and the maintenance. No six-figure capital outlay, no surprise add-ons. Always current, always supported, always upgradeable.
How it's priced.
Zigg.ai is delivered as an annual lease, from £48,000/year (excl. VAT). What scales with the plan:
- ·Number of characters - from a single persona to unlimited swaps.
- ·Conversation minutes - monthly allowances sized to your footfall.
- ·Number of units - single site through to a multi-unit fleet.
GroundCtrl handles setup, support and maintenance throughout. Exact configuration and pricing are confirmed in your demo.
Running 5+ units? Fleet pricing with pooled minutes and enterprise support is available - from ~£50,000/unit/year. Ask us.
Three ways to start.
Pilots are designed to satisfy procurement and de-risk a board decision. The annual lease is the long-term home.
Fast Pilot
A short paid pilot so stakeholders can experience the technology before committing.
- Hardware, software and setup for the pilot
- Live conversational avatar, powered by Anam
- 50% credited back against an annual lease signed within 30 days
Full Pilot
A longer pilot with more conversation minutes and richer visitor data.
- Everything in Fast Pilot
- Extended runtime and conversation minutes
- Visitor data and feedback reporting
- 100% credited back against an annual lease signed within 30 days
Annual Lease
All-in: hardware, software, support and maintenance. Configuration sized in your demo.
- Hardware (Zigg Tall or Zigg Mini), delivered and installed
- Real-time avatar software, powered by Anam
- Setup, support and maintenance by GroundCtrl
- Content updates and persona swaps within plan
- Ongoing model and feature upgrades
Risk-free entry: the Paid Pilot.
Procurement cycles are slow - especially for boards and public funding committees. A paid pilot lets your stakeholders experience the technology before any long-term commitment, and the pilot fee is credited back if you proceed.
Sign within 30 days and the pilot is effectively free.
Why a pilot works: it satisfies procurement requirements, generates real visitor data and feedback, and builds board confidence - before you scale.
What's always included.
- Hardware (Zigg Tall or Zigg Mini), delivered and installed
- Real-time avatar software, powered by Anam
- Setup, support and maintenance by GroundCtrl
- Content updates and persona swaps within your plan
- Ongoing model and feature upgrades
Full tier-by-tier pricing (characters, minutes and unit counts per plan) is shared in your sales conversation rather than published here.
Let's size it to your space.
A 60-minute demo gives us enough to map a configuration and a quote to your venue, footfall and content.